Friday, July 7, 2006 at 1:55 PM n India mobile infrastructure is starting to offer a cheaper, easier way to manage funds, especially in areas with limited banking systems. One likely mobile commerce strategy would be to marry m-commerce with SMS, since Indian mobile market is dominated by SMS and voice services. SMS-focused startup Air2Web’s has a growing business in India and the company says big Indian banks send out around 2,000 SMS messages to important clients per day for account managment. Coruscant Tec currently is trying to jump start demand for data services in the country, offering content apps like MTV’s Loveline for cell phones, a social dating service, as well as video, ringtones, and games and works with carriers like Airtel.
—ZT-In-Heat |